Oh no! The virtual doors to The Project PLAY Club are currently closed.

We are celebrating PLAY with the existing members.  Tap the button below to join the waitlist so you don’t miss out next time.

Is this YOU?

1. You want to maximise daily PLAY in your home but lack the time to create your vision.

2. You want to create rich and purposeful play experiences but are unsure where to start.

3. You’re a busy Mum and are looking for ideas to encourage independent PLAY without feeling guilty.

4. You feel overwhelmed by toys and are searching for ways to bring simplicity to your playroom through organisation.

5. You love discovering PLAY resources, enjoy a discount code and love bringing them into your PLAYspace.

This was me, too!

Overnight PLAY success didn’t happen for me. My journey has been a long one filled with trial + error, comparison and uncertainty.

I share this with you for a few reasons:

1. You are not alone…we all start somewhere!

2. From little things, big things grow. What you see here is not where I started!

3. You, like me, have the power to change things that are not working in your Motherhood PLAY Journey and PLAYspace.

The Project PLAY Club is a trusted membership for Mums with young children to unlock the power of PLAY in the home. A digital learning hub filled with resources designed to make it easy for YOU to maximise daily play at home, turn your playspace into a thriving learning environment, spend less time on screens and to celebrate those magical moments in PLAY together!!

It is here YOU will have opportunities to learn how to create rich, meaningful and purposefulplay experiences at home with greater intention, organisation, community, education and celebrationall whilst building a lifelong legacy of PLAY with your learners.


Inside, you’ll get access to all the training, support, resources, and a wonderful community of Mums to cheer you on from the sidelines as you maximise daily PLAY in the home, one day at a time. Best part – it is a growing bunde of content, meaning there will be more added each month at no extra cost.

Daily PLAY Plans

A monthly eBook (The Daily PLAY Plans) with a calendar of daily PLAY prompts ready to be downloaded from the play portal at the end of every month. The eBook also includes a resource list and a working journal to set goals in, reflect and jot down the ways you celebrated the wins! Write it down = Making it happen!! You receive both the toddler and preschool editions.

The Success Path

A success path to help you work out your starting point and where to go next, giving you the opportunity to track your progress.


Monthly masterclasses demonstrating a PLAY prompt from the Daily PLAY Plans plus how to batch collect resources, create an invitation and create realistic pockets of time for PLAY no matter what season of motherhood you are in.

Coaching Calls

Monthly Coaching Calls are where I answer your burning questions and give you individual and group support tailored to your specific needs.

Mini Lessons

Mini lessons supporting your PLAY Based Learning Journey to complete at your own pace.

Project PLAY Packs

Project PLAY Packs – printable resources to create interest based investigative PLAY based learning experiences.

Play Printables

PLAY Prinatbles to help you take your PLAYspace from blah to Ta-Da!

FB Community

All exclusive FB community with other members to share daily PLAY Ideas and the Project Play journey with.

PLAY Portal

Access to the PLAY Portal where your content can be viewed at any time.


Bonus Trainings and Challenges – self paced learning lessons.

      It’s a membership celebrating PLAY!


      PLAY Ideas

      Play Ideas isn’t just play. Walk away with ideas that are meaningful, engaging and make your little learners eyes sparkle.



      PLAY Planning

      Learn how to create a playspace and play routine that fits your life best with strategy and intention. 



      PLAY Theory

      Learn the theory behind play based learning so you can better understand how play fits into your daily life.



      PLAY Inspiration

      Discover the hidden gems in playing with your little learners in a playspace that makes your heart sing and your mind expand. 



      Erin is truly amazing and I have reached out to her on many occasions if I ever feel overwhelmed or not sure of something. I feel her work is more unique compared to other things I have seen. Especially with being in isolation at the moment, Erin’s hard work has certainly been utilised far more. Not only does she help with littlies, she is hands on with making us adults more oraganised to help prepare for our coming days ahead. Anyone with children would most definitely get something from this wonderful page/website.

      – Miss B

      I am so happy I stumbled across celebratePLAY. I’m a mumma of a five year old and my biggest fear is not providing the right tools and engagement with my child. I just so happened to see celebratePLAY on Facebook and was instantly inspired by all the great ideas and actvities loisted. I looked further into celebratePLAY pages and have learnt so much along the way.

      – Miss B

      I just get a sense of calm and I think, this is possible!

      – Miss C

      Gosh you are soo special for sharing your knowledge. So many children will play because your inspiring so many families to be proactive and involved in play.

      – Miss K

      Joining this page has been absolutely fantastic – the impact of your ideas is having a real and profound impact on our lives.

      – Miss S

      Erin has been so amazing sharing her play routine and ideas. They are realistic and achievable. She is so willing to help other Mums with play.

      – Miss A

      It’s no secret.

      I’m a huge advocate for PLAY Based Learning in the early years. As a teacher and Mum I see the impact play has on ones learning and ultimately life and it is absolute magic!

      However, with many of us leading such *busy* lives (me included) it is easy for play and the connection it brings, to fall to the wayside whilst we catch up on all the things. This is what I commonly refer to as The Motherhood PLAY gig.

      After years of trial and error, establishing a daily rhythm, learning, reflecting and refining…I brought daily PLAY into our home which saw us celebrating and cultivating more of the things that matter most to us.

      And now I want to show you, with intention, organisation and community, you too can create rich and purposeful play experience in your home, each and every day!

      Project PLAY is an opportunity for you to transform your days to include play!!

      1. What will I learn about in Project PLAY?

      You will learn to boost daily PLAY with purpose, intention and celebration through education, community, support and resources.

      2. How much does Project Play cost?

      It is an introductory price of $23/month (monthly subscription)


      $230/year (annual subscription with two months free).

      Members that join in December 2021 will receive lifetime pricing along with becoming a founding member. Founding Members (monthly or annual subscribers) will not only receive lifetime pricing but will also have opportunities to share feedback that will guide the future direction of the Project PLAY membership.

      3. When can I join?

      The virtual doors will be open Tues 28th December, 2021 and will remain open for four days ONLY.

      After four days, the doors will close.

      Keen to join but miss out on these four days…you can join the waitlist and be first to know when the doors open again.

      4. What is included?

      * Monthly e-books/working journal ‘The Daily Play Lists’

      * The Project PLAY Facebook community

      * Monthly masterclasses

      * Q and A group sessions

      * Lifetime pricing when you join in December, 2021 and become a founding member

      * Founding Members will have opportunities to share feedback that will shape the future direction of the membership

      5. Do I need to watch the Masterclasses live?

      Not at all. The Masterclasses will be available to view at your own leisure in the PLAY Portal whilst you remain a Project PLAY member.

      6. What age group is Project PLAY for?

      Project PLAY is designed for Mums with toddlers at home.

      7. Do I need to buy the product each month?

      Project PLAY is a membership designed for Mums to use when it is needed and involves a monthly recurring payment.

      In saying that, each month The Daily Play Plans, masterclasses and Q & A Sessions will change providing you with new learning, ideas and inspiration. One of the aims of Project PLAY is to boost daily play through continuity and consistency.

      Once you stop purchasing The Daily Play Plans, your access to the membership content will cease including access to the FB community, although, I have a feeling that once you sign up, you will love the content and be keen to stay on for as long as possible.



      8. What resources do I need?

      Project Play is designed to use items that are found within in the home. However, some activities may require additional resources and there will be suggested stores to buy these from.

      9. What do I do at the end of the year when I have implemented all of The Daily Play Plans?

      By the end of 2022, there will be a Preschooler edition to follow on with because consistency and continuity is key.

      Where to from here?

      Project PLAY is based for Mums of early learners at home (toddlers).

      With Project PLAY being just that – a project – the membership will evolve over time based on the feedback provided by Founding Members so that it continues to best meet the needs of the community…so in the future it will look different to now.

      10. Do I have to complete The Daily Play Plan activity/learning experience everyday?

      There is a task allocated to each day, however, I know how busy and unpredictable motherhood can be, so the plan has been made with flexibility in mind, allowing for the activity/learning experience to be tucked away for a more convenient time.